Eva Rydberg starting over on a new outdoor scene in Helsingborg changed the game plan, according to Anagram's CEO Kajsa Jönsson. The city is not big enough for two summer farces, she believes.
Competing with Eva Rydberg in Helsingborg must be one of the toughest things you can do, comments Alexander Kolind (KD), who is chairman of Helsingborg's cultural committee, to HD/Sydsvenskan.
Anagram's agreement with the municipality runs for four years, but the municipality will meet Anagram halfway.
Eva Rydberg tells Helsingborgs Dagblad that she herself does not believe she is the reason for Anagram's withdrawal.
I don't think so. Even if I hadn't worked this summer, many have said they are sure that not many people would have come to Fredriksdal anyway. But you can never know, she says to the newspaper and adds that the situation has been tough for everyone involved.
Last summer, Anagram's summer theater at Fredriksdalsteatern, "Nötter" directed by Adde Malmberg, competed with Eva Rydberg's "Ett resande teatersällskap" at Sundspärlan.
Eva Rydberg attracted 35,000 people, but Fredriksdal had it much tougher, according to HD/Sydsvenskan.
