The Stockholm Film Festival is turning 35 and is celebrating with an unconventional marketing stunt. This year, the festival is being "extended" with a number of home cinemas around the country that will also be premiering new films.
The home cinemas are scattered throughout Sweden, from Växjö in the south to Arvidsjaur in the north. One of those showing films during the Stockholm Film Festival on November 6-17 is Niclas Lindström from Västerås. His home cinema consists of 1,000 meters of cable, 21 hidden speakers, a four-meter wide screen – and a popcorn machine.
"It took me six years to build this home cinema, and nowadays it's mostly just me and my wife who watch," he states in a press release, adding that he'll probably have to decorate a bit extra since the film "Christmas Eve in Miller's Point" will likely have its premiere at his place.
The films being shown at the home cinemas have never been shown in Sweden before, and tickets are being booked just like for other screenings during the festival.
Corrected: An earlier version contained an incorrect statement about Niclas Lindström's home cinema.
